Romans were the
consummate romantics or at least lustful.
In their heyday they celebrated fertility with the Lupercalia festival
in mid-February. Ever efficient and
democratic in their celebrations, women were reportedly paired off with men
through a lottery. By the Century Five
AD, the Roman’s had become sufficiently converted to Christianity to replace
the licentious Lupercalia with a feast to honor a martyr named Valentine. We have a couple choices as to which ‘Val’. One historical account holds that a priest
named Valentine secretly married couples so that the solider-groom could avoid
going to war. Another speaks of a
priest-healer named Valentine who commemorated through letters his great
devotion to a young woman he helped cure of blindness.
14th Century Cupid |
One way or
another Valentine’s Day is associated with love. Even as commercial interests have co-opted the
day, there is has been no erosion in its affectionate underpinnings. By the 14th Century artists put
the Roman god of love, Cupid, to work as a mascot for Valentine’s Day. Printed cards started cropping up in the 18th
Century depicting love birds as well as Cupid himself.
Our modern
celebrations encompass the full gamut.
The more adventuresome can reach back all the way to Lupercalia with
gifts of intimate wear. Otherwise
romantics can play it safe with gifts of jewelry, flowers and candy. The holiday can be celebrated by streaming a ‘romcom’ video at home or venturing out to a movie theater and capping off with dinner at a white table cloth restaurant.
Given the
longevity of the Valentine's Day observance, it seems investors should get in the mood too with a
clutch of ‘love stocks.’ A few suggestions are shown below.
Company
|
SYMB
|
Operations
|
Mkt Cap
|
Price
|
FPE
|
1-800-Flowers
|
FLWS
|
Flower arrangements ,
delivery
|
$1.1B
|
$16.50
|
23.5x
|
AMC Entertainment
|
AMC
|
Movie theaters
|
$736M
|
$7.00
|
neg
|
Hershey Company
|
HSY
|
Candies, chocolates
|
$37B
|
$160.00
|
25.6x
|
L Brands, Inc.
|
LB
|
Women’s intimate wear
|
$6.7B
|
$24.00
|
11.x
|
LoveSac Company
|
LOVE
|
Furniture, seating
|
$129M
|
$11.00
|
neg
|
Match Group
|
MTCH
|
On-line dating platform
|
$22.4B
|
$77.00
|
30.5x
|
Netflix
|
NFLX
|
Streaming entertainment
|
$168B
|
$383.00
|
45.4x
|
Ruth’s Hospitality Grp
|
RUTH
|
Fine dining restaurants
|
$624M
|
$21.00
|
14.4x
|
Signet Jewelers
|
SIG
|
Diamond jewelry, watches
|
$1.4B
|
$26.00
|
7.4x
|
Neither the author of the Small Cap Strategist web
log, Crystal Equity Research nor its affiliates have a beneficial interest in
the companies mentioned herein.
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